The foundation for any design projects includes a strong knowledge of business objectives, target audience and design objectives. I’ll be sharing with you how to present a color palette to your clients with this information.
I’ll be sharing a quick post on what to consider when selecting typography for your brand. Anything that you use in your brand that includes text has some form of typography involved. This includes everything from your website, social media, documents to anything else containing words.
One of the most important parts of the brand design is crafting the perfect color palette for your new brand. It’s a lot more that goes into it than what will be mentioned in this post. This post is to show you the basics on how you can do it yourself. If you’d like to follow along using the free design templates provided enter your email address to get the downloads before we begin.
When I first started out with this website, I opted to create my own unique theme building right off the original WordPress theme it took me lots and lots of time but it was a great learning experience. Don’t get me wrong I loved the site I designed because it was a basic website/blog template and it was very practical for the needs I had at the time. I’ve also designed the same using the Genesis Framework for some clients as well. The unique look and feel of having a site custom made and designed for you is great but it’s not necessary to get started.
Are you just starting out with your blog or brand and don’t have the extra money to have a developer create an all new site for you? Don’t worry you’re not the only one, plus there are many WordPress themes and templates you can use to create your own unique style. BUT because there are so many, it can be overwhelming trying to decide on the right one for your brand. I’ll show you a step by step decision process and what you should think about when deciding on the perfect WordPress theme.
Are you planning to design your own website or have already? There are several things that need to be considered before you starting working on your website. Even if you’re planning on hiring a designer there are still things you should think about before you select the designer that will bring your ideas to life. I’m sharing with you design mistakes you should avoid and if you are making these mistakes I also mention how you can correct them.
Images are one of the most important things to have when it comes to having a presentable website. Make sure you use HQ images across your website and your social accounts. Using low-quality image on your website will have it appear pixelated on larger screens. Your site also comes off as unprofessional when you are constantly using low-quality images.
A Brand Board is a collection of fonts, color, and pattern that represents your brand. A brand board includes content like logo designs and placements, colors, images, fonts and more. It’s also designed more in the form of a brand guideline book for larger companies. For a small business or blog, it’s usually a one-page document of quick guide references.
Along with a new brand design usually, comes a website. Getting ready to have a completely new look on your website can be challenging, especially if you have tons of content and you don’t want to lose them.
You might be thinking do I want to invest in a new brand and web design? That question is all up to you and how you will like to see your content grow. I’ll be giving you some suggestions and tips about whether you should invest in new branding and web design.